JOSHUA MICHIE

CREATIVE DIRECTION.
FOR IMMERSIVE WORLDS.

I help teams discover what to make, align around a clear direction and lead ambitious work into production.

STORYTELLING / WORLD-BUILDING / DESIGN INFRASTRUCTURE

I help teams discover what to make, align around a clear direction and lead ambitious, technology-mediated work into production, from first concept to finished experience.

SELECTED FRAMES.

Selected capabilities, roles and client work are available privately.

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WHAT I DO.

I bring senior creative leadership to fragmented brands and design systems, high-stakes launches, and experiences spanning story, space and technology. When a team needs direction, I discover what to make, align around it and lead the work into production.

STRATEGY & DISCOVERY / IMMERSIVE & REAL-TIME / STORY & IP / TEAMS & SYSTEMS

STRATEGY & DISCOVERY

• Discovery sessions
• Strategic roadmaps
• Creative sprints
• Creative direction
• Pitch leadership

IMMERSIVE & REAL-TIME

• Immersive installations
• Real-time content
• Prototyping sessions
• Design sprints

STORY & IP

• Title sequences
• Brand storytelling
• World and IP expression
• Advertising campaigns

TEAMS & SYSTEMS

• Creative-department development
• Design-system cohesion
• Creative-team leadership
• Specialist network

CREATIVE DIRECTION.
FOR IMMERSIVE WORLDS.

SELECTED FRAMES.

SELECTED FRAMES.

SELECTED FRAMES.

WHAT I DO.

WHAT I DO.

WHAT I DO.

CLIENTS.

CLIENTS.

CLIENTS.

CREATIVE DIRECTION.FOR IMMERSIVE WORLDS.

SELECTED FRAMES.

SELECTED FRAMES.

SELECTED FRAMES.

WHAT I DO.

WHAT I DO.

WHAT I DO.

CLIENTS.

CLIENTS.

CLIENTS.

CREATIVE DIRECTION.
FOR IMMERSIVE WORLDS.